E-commerce solution

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Client Background:

Client is #1 electronic retailer in Telangana & Andhra Pradesh. They have more than 36 Stores in different location. They have wide range of Products such as TV, Computers, Mobile Phones and common items like Refrigerator and AC and Coolers. They want to have brand on Online presence apart from regular 36 physical shops. They want to reach customers for all categories at ease of mouse click. They want to have products for Web, Android and IOS. This product available as “Bajaj Digital”

Project Summary:

They want E-commerce solution with multi-vendor and multi-store features! They have more than 100 + Brands and over 5000 Products in their list. We have to support all these types and varieties. They want features for customers like Flexible pricing, promotions and discount system with coupon codes. We designed very flexible design which is responsive to adapt to tablets and other mobile devices
From Operations, they are getting beautiful insights of the business through various Analytics, Dashboards. Reports for Customers, Order, High Sale items, Super Deals, New Sale Items. Payment gateway integration which is having common console for all web and apps. This payment gateway supports all latest functions for customers including Net Banking and EMI options
One key feature of the website is its pluggable modular/layered architecture which allows additional functionality and presentation elements to be dynamically added to the application at run-time. This pluggable modularized architecture makes it easy to create and manage this web site.

Challenges:
  • Multi store: Create multiple ecommerce stores using a single shared dashboard. The multi store ecommerce platform enables you to easily build hundreds of distinctly branded ecommerce websites using a single shared database. Whether it is multiple brands, multiple product catalogues, or promotional micro sites, Multifront helps you deliver a comprehensive multi-store ecommerce strategy all through a single integrated system
  • Multi-vendor: User management with Vendors functionality. Define user roles, vendors and edit access control lists easily from the administrative panel.
  • Product Features: Define more than 60 different properties for a product like name, descriptions, prices, special prices, specifications, attributes, SEO data, stock management, etc.
  • Advance SEO management for all pages
  • Payment Gateway integration for Web, Android and iOS. And all these apps connect and display in a single dashboard for easy operational work
  • Operational important reports with Sales as a main objective and Operational work also a key importance.
  • Industry standard ecommerce Shipping and Delivery process and reports for these.
  • Mobile apps for Android and IOS.
  • Admin Dashboard for all key operational parameters, such as Customer and Order Statistics Reports
  • Fully responsive web layouts
  • Order Tracking is a quick and easy way to track your Order online
  • Campaigns& Newsletter Subscriptions
  • Customer Feedback & Review
  • Gift card & Reward Points
  • External Authentications: These methods allow users to login to website without entering their credentials (email and password). Users can be authenticated using an external site (such as, Facebook, Google, and so on).
Solution:
  • Single point code integration for all Web, Android and iOS. So that, most common activities will be controlled at one point/ This is useful in scalability, and reducing repeated work, and faster in development.
  • Payment gateway integration with Industry standard HDFC – PayU Gateway for all payments.
  • External authentication with Facebook and Google for users.
  • Email campaigns with plugins
  • SMS campaigns with Plugins
  • Customized dashboard and Operational Relevant Analytics with Appropriate figures/graphs etc.
  • SEO for each and every page
  • Google Analytics integration and able to check customer purchasing behaviour.
Industry & Technologies:
  • Industry: E-commerce
Technologies/Tools used:
  • C#.net, Asp.net MVC
  • Entity framework
  • Visual studio 2013
  • SQL Server 2014
  • Microsoft Azure Services
  • Redis cache
  • Bootstrap, Jquery
  • High charts
  • Coludinary (Image storing & transforms)
  • Web service integration (Payment gateway integrations, SMS & Email Senders)
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